• Towards The Global Elimination of Brain Damage Due to Iodine Deficiency

• Iodine Deficiency

  • FAQs
  • The need for iodine
    • The need for iodine - more detail
  • How much iodine?
    • How much iodine? - more detail
  • Sources of iodine
    • Sources of iodine - more detail
  • Iodine and the brain
    • Iodine and the brain - more detail
  • Where is the problem?
  • Further information
  • IDD bibliography
    • Documents Exclusively on IDD
      • Books
      • Manuals
      • Dissertations
      • Booklets
      • Brochures
      • Pamphlets & Flyers
      • Newsletters
      • Reports
      • Papers & Journal articles
      • Proceedings of conferences & workshops
      • Other documents
    • Components of Documents
      • Chapters & sections
      • Articles
      • Presentations
    • Other Material Concerning IDD
      • Accords, declarations and laws
      • Speeches & Addresses
      • Speech: A better future

• Protecting Children

  • Fortifying salt
    • Background on salt
    • Why fortify salt?
    • History of salt iodization
    • How salt is made
    • How salt is iodized
      • How salt is iodized - more detail
      • Iodate or iodide? - more detail
  • Fortifying foods
  • National coalitions
  • Global efforts
    • The global picture
    • IDD Milestones
    • Africa
      • Africa - detail
    • Americas
    • Asia/Pacific
    • South Asia
    • Eastern Europe/Central Asia
    • China/Far East
    • Middle East/North Africa
    • Western & Central Europe
      • Western and Central Europe - details
    • Monthly Updates
    • UNGASS II -- A Triumph in the Making

• Global Scorecard

• Technical Resources

  • The IRLI Network
  • Assessing iodine status
    • Urinary Iodine
    • The Thyroid
    • Thyroid volume reference
    • Fast B test
    • Survey Sites
    • Measuring iodine in salt
    • Indicators: IDD Elimination
  • Assessing the salt marketplace
  • Advocacy communication
    • Key messages
    • Key messages: audience segmentation
    • Key messages for doctors
    • Assessing social mobilization
    • Point-of-Purchase study
    • Rapid-response survey
    • School activity for children
      • "Which family uses iodized salt?"
      • "Which brand is iodized?"
      • "Is my salt iodized?"
    • ICCIDD Communications Guide
      • Communications Guide Chapter 1
      • Communications Guide Chapter 2
      • Communications Guide Chapter 3
      • Communications Guide Chapter 4
      • Communications Guide Chapter 5
      • Communications Guide Chapter 6
      • Communications Guide Chapter 7
      • Communications Guide Chapter 8
      • ICCIDD Communciations Toolkits
      • Iodine Activity #1
      • Iodine Activity #2
      • Iodine Activity #3
      • Tool Kit 1
      • Tool Kit 2
      • Tool Kit 3
      • Tool Kit 4
      • Tool Kit 5
      • Tool Kit 6
      • Tool Kit 7

• Who can prevent IDD?

  • Parents & concerned citizens
  • Health agencies
  • Salt companies
  • Medical professionals
  • Int'l development agencies
  • School teachers
  • NYT article

• Get Involved

• Help ICCIDD

• IDD Newsletter

The International Council for the Control of Iodine Deficiency Disorders is a non-profit, non-government organization for the sustainable elimination of iodine deficiency and the promotion of optimal iodine nutrition worldwide.

 

Advocacy communication

 Knowing the critical contribution of dietary iodine and the necessity of a sustainable approach to universal salt iodization is necessary -- but not sufficient.  Here are some tools to translate your understanding into actionable advocacy efforts:

• Key messages
• Key messages for doctors (Pakistan)
• Assessing social mobilization
• Prototype point-of-purchase study for IDD
• Rapid-response survey
• School activity for children

Need more?  Try this 73-page compendium of ideas, Ending Iodine Deficiency Now and Forever, by Jack C. Ling and Cynthia Reader-Wilstein.  And read the chapter on education and communications in Towards The Global Elimination of Brain Damage Due to Iodine Deficiency by Basil S. Hetzel.